Motrec International is a dynamic enterprise specializing in the design and manufacture of cutting-edge industrial electric vehicles. Since our inception, we have been committed to providing our clients with innovative and environmentally friendly mobility solutions. Our highly qualified and dedicated team collaborates to shape the future of electric mobility.

As the Marketing Coordinator at Motrec International, you will play a pivotal role within the sales and business development team, specifically concerning the dealership network. Reporting to the Director of Sales and Business Development, the marketing coordinator will have a major role in B2B marketing.

Role and Responsibilities

B2B Marketing:

  • Provide integrated support to the dealership network by combining technical solutions with targeted marketing initiatives, thereby fostering sales growth and strengthening brand visibility.
  • Plan, develop, produce, and oversee the quality and dissemination of marketing materials, promotions, and training for dealers, external clients, and internal stakeholders (brochures, videos, sales documents, mailing lists, etc.).
  • Administer content strategy, communication, writing, translation, social media management, including the implementation and execution of the editorial calendar.

Digital Marketing:

  • Define content strategy and social media distribution schedule, produce and disseminate content, and engage with the company’s social media platforms.
  • Ensure the ongoing update and improvement of web platforms, including the website (WordPress), CRM, and online submission module.
  • Oversee the optimization and control of processes through digital tools.

Project Management:

  • Collaborate with internal and external resources on diverse projects aimed at creating value for the company.
  • Administer external supplier management (agencies, consultants, printers).
  • Conduct competitive and strategic monitoring, market studies, and surveys.
  • Coordinate search engine marketing (SEO/SEM) through paid advertising campaigns (AdWords, Display, and Facebook) and web optimization (organic).

Job Requirements

  • Hold a university degree in marketing, communication, or marketing communication.
  • Possess 3-5 years of experience in a similar role in an SME.
  • Bilingual (French, English).
  • Experience in industrial manufacturing and B2B marketing (understanding of a dealership network in the industrial sector).
  • Expertise with web applications (CRM, CMS), social media, and all stages of marketing material creation.
  • Knowledge of Adobe software.
  • Experience with WordPress.
  • Graphic design skills.
  • Knowledge of the latest web trends, SEO, and marketing.

Benefits

  • Dental Insurance
  • Disability Insurance
  • Supplementary Health Insurance
  • Life Insurance
  • Vacation and Compensatory Leave
  • Flexible Schedules
  • Collective RRSP
  • On-Site Parking
  • Casual Attire

Submit an application